“With our modern take on Barney, we hope to inspire the next generation to listen, care, and dream big. “In creating the new series, it was important to us that we properly reflect the world that kids today live in so that the series can deliver meaningful lessons about navigating it,” said Fred Soulie, SVP and General Manager of Mattel Television. “We will tap into the nostalgia of the generations who grew up with Barney, now parents themselves, and introduce the iconic purple dinosaur to a new generation of kids and families around the world across content, products, and experiences.” “Barney’s message of love and kindness has stood the test of time,” said Josh Silverman, Chief Franchise Officer and Global Head of Consumer Products at Mattel. Most recently, Mattel successfully brought back its Monster High property and relaunched its popular 1980s Masters of the Universe franchise, both with new content and consumer products programs. Mattel’s Barney relaunch is emblematic of the company’s strategy to mine the incredible depth and breadth of its IP portfolio to relaunch heritage franchises. The series will be co-produced by Corus Entertainment’s Nelvana, a leading international producer and distributor of children’s animated and live-action content, together with Mattel Television and executive produced by Fred Soulie and Christopher Keenan for Mattel Television and by Colin Bohm, Doug Murphy and Pam Westman for Nelvana. Created for preschool kids, the series will feature the ubiquitous purple dinosaur and friends, introducing new audiences to the world of Barney through music-filled adventures centered on love, community, and encouragement. The toy giant says that besides TV, the franchise will include YouTube content as well as music and merchandise like toys, clothing and books.Mattel will relaunch Barney to a new generation with a brand-new animated series, set to debut globally in 2024. In terms of where the show will air, a Mattel spokesperson told CNN that it has “confirmed streaming and broadcast partners that be announcing later this year.” CJDestroyah Animation February 13, 2023 I see that barney has a new redesign for his 2024 series. īut it wasn’t all hate for the new Barney. My parents took me to see Barney when I was 2, and my brain couldn’t handle that he existed in reality. One fan mourned the magic of the live-action dino. What I don’t like about the new Barney design is that his eyes remind me too much of the original Sonic movie design. 1naqdkP9f6Īnother person likened the new Barney animation to the cursed original movie redesign of Sonic the Hedgehog. Worst part of new barney’s design is that his eyes are fully open. Barney needs his friendly sleepy eyes,” said one Twitter user. “Worst part of new Barney’s design is that his eyes are fully open. “Barney got the buccal fat removal,” tweeted another person.īarney got the buccal fat removal /eS8rveyuiX They gave Barney contacts, a nose job and bigger veneers. “They gave Barney contacts, a nose job and bigger veneers. Many were sad to see that Barney went under the knife for some cosmetic surgeries. This time around, the show won’t be live-action and will instead be animated, but was the redesign necessary? People took to Twitter to share their distraught and hilarious reactions and observations. The Barney & Friends show, which aired on PBS from 1992 to 2010, featured a person wearing a giant anthropomorphic Tyrannosaurus rex suit (sorry, he’s not real). WHAT THE FUCK DID THEY DO TO BARNEY /zbrAH0Hk9L “WHAT THE F**K DID THEY DO TO BARNEY,” screamed one fan on Twitter, sharing a then-and-now photo of the character. The toy giant also revealed the dino’s makeover, and fans are shook. Toy company Mattel announced the relaunch of the Barney franchise on Monday, confirming the dino’s return to TV and toy shelves next year.īut your familiar childhood friend will look a little different this time around. Everyone’s fave purple dinosaur is making a comeback.
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